<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1626752040954804&amp;ev=PageView&amp;noscript=1">

Jean Templin

is the VP of Product for Sticky, Inc.

Recent Posts

Visual Engagement Metrics: Your Optimization Secret Weapon

Posted by Jean Templin on Jul 19, 2016 6:18:22 PM

Hopefully you have many optimization weapons in your arsenal: digital analytics, A/B testing, click mapping, user testing, etc.

One you may not have thought of (and hence your competitors might not be aware of): eye-tracking and visual engagement analytics.

When you hear the words ‘eye-tracking’ or ‘visual engagement analytics’ you may think these techniques are too expensive or complicated for you to use. With increasingly scalable technology and a decent game plan, however, that’s simply not true.

Read More

Topics: Digital Marketing, eye-tracking

The Inbox Marketer Blog

Covering everything you need to know to achieve success with your email marketing programs

Designed to educate and inform, readers of this blog will find insightful and informative posts on best practices, tips, industry events, market changes and more.