Data-Driven Marketing

Inbox Marketer Blog

3 Email Trends That Will Dominate 2018

Posted by Ryan Antooa on May 15, 2018 7:35:00 AM

Is your email marketing as competitive as it could be for your industry? Find out what email innovations companies will be using in 2018 and how you can leverage them to boost your email marketing results.

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Topics: Email Marketing Trends, Email Marketing Best Practices, marketing ecosystem, Brand Marketing, inbox marketer, Email Trends 2018

4 Ways To Achieve Personalization At Scale

Posted by Ryan Antooa on May 1, 2018 7:00:00 AM


Find out how the power of personalization can accelerate the growth of your business, as well as how to implement it effectively within your marketing programs.

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Topics: marketing ecosystem, Brand Marketing, inbox marketer, Email Trends 2018, Mobile Marketing, mobile email, personalization, scale

Leveraging Mobile Marketing Trends In 2018

Posted by Ryan Antooa on Apr 25, 2018 7:35:00 AM

What’s the first thing you do when you wake up? It’s likely you reach for your companion; and by companion, we mean your mobile phone. This blog post explores what is driving the mobile-growth and the three trends that marketers should take advantage of in order to drive business growth.

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Topics: Email Marketing Best Practices, marketing ecosystem, Brand Marketing, inbox marketer, Email Trends 2018, Mobile Marketing, mobile email

Social Media Crisis Management: An Adidas Case Study

Posted by Amanda Kruschack on May 2, 2017 10:31:47 AM

We’ve all done it. Sent an email and realized shortly after that it should not have gone out. Cue: scrambling for the ‘Undo’ button. Thanks, Gmail!  For marketers the impact of an untimely and insensitive email can be catastrophic. There is no ‘undo’ button once it's reached your audience.

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Topics: PR Crisis, Account Based Marketing, Brand Marketing, Email Marketing, Social Media Best Practices

The Inbox Marketer Blog

Covering everything you need to know to achieve success with your email marketing programs

Designed to educate and inform, readers of this blog will find insightful and informative posts on best practices, tips, industry events, market changes and more.

 

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